According to IDC, “Networks must support a significant increase in high-bandwidth, latency-sensitive applications and rely on advanced digital management platforms. This trend will drive investments in the networking market in 2021 and beyond.” A significant consideration for those that deliver latency-sensitive, high-bandwidth, and critical applications revolves around telecommunications. To achieve the best possible levels of performance and resilience, you need to look for partners that can deliver on carrier-neutrality.

So – why are carrier-neutral data center companies so important? What is a carrier-neutral partner?

A carrier-neutral data center supports an advanced infrastructure that allows for the direct interconnection between numerous telecommunications, colocation and interconnection providers. Telecommunications leaders like Switch are independent of any one service provider allowing them to offer a wide variety of connections from 50+ providers, enabling clients to have the freedom of choice. Working with multiple telecommunications, ISP and other ethernet services, Switch can provide diversity, flexibility, high levels of resiliency, redundancy, DDoS protection and latency controls.

Remember, without carrier neutrality, consumers can quickly find themselves paying far more for telecommunications with fewer benefits and fewer options.

The Carrier-Neutral Benefits

Switch’s carrier-neutral design allows for one of the most resilient and flexible telecommunications architectures in the industry. The CORE^® Cooperative combines the world’s only independent exascale data center ecosystem with the world’s most powerful telecom infrastructure to offer clients a competitive advantage that is truly unmatched. Cooperative purchasing power is achieved by combining the telecom orders of hundreds of clients and thousands of circuits. The collective telecom purchasing volume enables significant savings for co-op members. The benefits go way beyond cost reduction:

• Access to 50+ providers at competitive pricing and wholesale rates
• Full telecom services including network design, installation and project management
• MPLS, IP, Transport, Voice, and SD-WAN (circuits do not have to terminate at Switch)
• Customizable direct connections to any location (international services available)
• Consolidated billing with a single monthly invoice for all carrier services

This is a perfect time to reflect on your telecommunications requirements and how you are currently supported today. Reach out to today to receive more capacity, better performance, low latency and significantly lower costs.

The post The Carrier-Neutral Data Center: Why It’s Important To You appeared first on Switch.

Karma guides the culture at Switch. They believe that when you put good energy out into the world; good energy will return back to you. Missy Young, Chief Information Officer of Switch is the embodiment of this philosophy. As a leader in a fast-growing company, Missy has never lost track of this core value. She openly and honestly shares her life experiences, challenges, and successes to inspire those around her. Throughout her career at Switch, she has advocated for the crucial inclusion and expansion of women and minorities in our industry. Missy inspires the youth and the future of the technology workforce whether she is working with teenage engineers to explore their career trajectory through FIRST® Robotics or encouraging the elementary school coder to find their way forward with Hour of Code by Code.org.

“Switch designs, builds and operates the highest-rated data center ecosystems in the world.”
Working under the aegis of Switch’s CEO and Founder, Rob Roy, Missy has transformed into a leader.

“He has consistently challenged me to rise to the next levels of leadership throughout my career, and has unfailingly shown by his own actions what it looks like to walk that walk,” she says. “Rob says that in order to be successful, you have to have a vision for the future and you have to have the will to make it happen. His vision as an innovator and a leader is constantly evolving, and as such, he has fostered in me high levels of positive energy and the ability to pivot on a dime when we find a better way to do something. He works harder than anyone else, which constantly encourages me to do more and to be better. He resolutely challenges all of us to always do the right thing in every situation. His guidance has definitely helped to shape me into the leader I am today, and tomorrow he will teach me something new as he is continually progressing as a leader as well,” she adds.

According to Missy, there is a growing concern among CIOs around the largest cloud providers’ massive power. They believe that offering CIOs the ability to have a truly independent, private, hybrid solution is the key to avoiding vendor lock-in. “That is why we have launched The Fourth Cloud ™, which is the independent private side of the hybrid cloud, powered by Dell,” she explains. “Switch has designed Class 4 resilient edge data centers filled with Dell hardware that can be rapidly deployed anywhere, enabling 5G, low-latency storage and high-performance computing at the edge that will connect back to the customers’ main deployments at the Switch PRIME campuses.”

“Combine our Independence-as-a-Service with the most powerful, resilient, and sustainable data centers in the world, with the ability to purchase telecom globally as part of a $7.6 trillion buying cooperative, and you get the best solution, at the best prices, in the safest places in the country,” states Missy proudly. “And because of our commitment to sustainability, we enable our customers to significantly reduce their carbon footprint. We believe that even though data runs the planet, it shouldn’t ruin the planet. As of 2016, all of our data centers in the US have been powered by 100% clean and renewable energy.” She adds, “There is no reason why the entire internet cannot be sustainably powered if we as leaders choose to make that a reality. I’m very proud that Switch has taken that leadership position so that others can follow our example.”

The company is presently concentrating on designing, building, and operating security robots among other ongoing innovations. Switch SENTRY is a fully autonomous security robot, the cornerstone of the Switch Robotics enterprise-class security platform. Backed with the reliability of 24/7/365 human-in-the-loop monitoring and as-needed piloting, this AI-enhanced security system can navigate the world on its own, remotely tracking, recording, and assessing its environment in real-time. “Not only is it designed in an advanced way to augment the security of all of our facilities, this is a product that we will be offering to the entire world. Switch has a 20-year track record for operating military-level secure environments,” adds Missy. “The Switch SENTRY security platform will bring our security focused innovations to help every industry achieve advanced safety & operational resiliency.”

Source: Industry Era Women Leaders

The post Switch News: Missy Young Named in IERA Women Leaders 10 Best CIOs of 2021 appeared first on Switch.

“The EPA’s ENERGY STAR certification is an important recognition of CEO and Founder Rob Roy and Switch’s long-standing commitment to the highest standards of sustainability in the design and operations of our company,” said Adam Kramer, Switch EVP of Strategy. “Switch is committed to remaining the global industry leader in the development of sustainable technology infrastructure solutions. In doing so, we will continue to be the leader in reduced carbon footprints, increased water efficiency and expanded renewable power resources.”

Commercial buildings that earn EPA’s ENERGY STAR certification use an average of 35 percent less energy than typical buildings and also release 35 percent less carbon dioxide into the atmosphere. Switch has surpassed those numbers for decades with its energy performance by managing energy strategically across the entire organization and by making cost-effective improvements to its data center facilities.

“Improving the energy efficiency of our nation’s data centers has become more critical than ever as our digital economy expands,” said Jean Lupinacci, Chief of the ENERGY STAR Commercial & Industrial Branch. “Switch’s data centers are among the most efficient in the industry, and we also commend the company for its use of renewable energy in powering its data centers.”

Switch’s patented designs make its data centers the most efficient in the industry, supported by an industry-leading Power Usage Effectiveness (PUE) rate. Since January 1, 2016, Switch is the largest colocation data center provider powering all of its data centers with 100% renewable energy.

ENERGY STAR was introduced by EPA in 1992 as a voluntary, market-based partnership to reduce greenhouse gas emissions through energy efficiency. Today, the ENERGY STAR label can be found on more than 65 different kinds of products, 1.4 million new homes and 20,000 commercial buildings and industrial plants that meet strict energy-efficiency specifications set by the EPA. Over the past twenty years, American families and businesses have saved more than $230 billion on utility bills and prevented more than 1.8 billion metric tons of greenhouse gas emissions with help from ENERGY STAR.

About Switch

Switch, Inc. (NYSE: SWCH), is the independent global leader in exascale data center ecosystems, edge data center designs, industry-leading telecommunications solutions and next-generation technology innovation. Switch Founder and CEO Rob Roy has developed more than 500 issued and pending patent claims covering data center designs that have manifested into the company’s world-renowned data centers and technology solutions.

We innovate to sustainably progress the digital foundation of the connected world with a focus on enterprise-class and emerging hybrid cloud solutions. The Switch PRIMES, located in Las Vegas and Tahoe Reno, Nevada; Grand Rapids, Michigan; and Atlanta, Georgia are the world’s most powerful exascale data center campus ecosystems with low latency to major U.S. markets. Visit switch.com for more information or follow us on LinkedIn and Twitter.

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LAS VEGAS – October 8, 2019 – UNLV and Switch (NYSE: SWCH) today announced that they have entered into a multi-year technology initiative focused on sports-science, data analytics and student-athlete success. This collaboration, enabled by a substantial financial commitment from Switch, is motivated by a mutual aspiration to establish Las Vegas as the world’s epicenter of sports. Switch, the global technology infrastructure corporation that develops hyperscale data center ecosystems for enterprise colocation, differentiated multi-cloud, and industry-leading telecommunications solutions, sees the relationship with UNLV Athletics as accelerating its entry into sports, and health and wellness research.

“Switch is excited to build the technology foundation to accelerate the emergence of the UNLV Athletic Department as a nationally preeminent program through the intersection of data analytics, sports technology and physical athletics,” said Switch Founder and CEO Rob Roy. “We believe in the leadership and direction of the UNLV Athletic Department and are proud to take this exciting step forward together.”

Anchoring the relationship, is the soon-to-be Switch Sports Science Studio located in the heart of UNLV’s planned Center for Student-Athlete Excellence. The Excellence Center will provide holistic services fundamental to the success of student-athletes with the Switch Studio to represent an interdisciplinary, leading edge context to drive sports performance.

“We are thrilled about what our partnership will mean for our student-athletes,” said UNLV Director of Athletics Desiree Reed-Francois. “This is a cutting-edge collaboration with a world-class technology company that will deliver unprecedented impact. We are truly honored to call Switch a critical partner and we thank Rob Roy and Thomas Morton for this vote of confidence.”

This partnership with Switch will also feature collaboration with UNLV’s Division of Research and Economic Development. Space in the Switch Sports Science Studio will be devoted to aligned campus faculty members and staff engaged in sports-science related research, innovation and scholarship.

“This is a great example of UNLV coming together as a campus community to begin a transformational partnership with an industry-leading company,” said Zach Miles, UNLV Associate Vice President for Economic Development. “Together, we will utilize technology to optimize performance, recovery and safety, and we will impact lives by using data to reduce certain risks to athletes.”

Effects of physical exertion across both amateur and professional sports have been well documented. Through this new step in partnership with Switch, UNLV will look to emerge as a national leader in safeguarding, through technology and innovation, the health and welfare of student-athletes.

“Establishing the Switch Sports Science Studio reflects our core value of innovation and begins our journey to becoming the industry leader in the use of information to drive new levels of safety, efficiency, and ultimately competitiveness,” continued Reed-Francois.

Community impact is also a focal point for both parties. “Switch is proud to provide the technology infrastructure at the forefront of Las Vegas’ and UNLV’s transformation,” said Rob Roy. “We are excited to accelerate positive growth while we work together to develop UNLV’s student-athletes into leaders of character to take our city forward.”

Planning for the UNLV Center for Student-Athlete Excellence, to be located within a renovated Lied Athletic Complex is underway. Additional services to be featured in the center will include nutrition, counseling, academic support, and sports medicine, alongside professional placement and leadership development.

About UNLV Athletics

The UNLV Department of Intercollegiate Athletics is home to 17 NCAA Division I teams and 515 exceptional student-athletes who have produced a record four consecutive semesters of a combined grade point average higher than 3.0. While just six decades old, the Department boasts a rich history of championship success with two national team titles (men’s basketball and men’s golf) and an array of individual NCAA winners from its 10 women’s and seven men’s programs. The Runnin’ Rebel men’s basketball program remains one of the nation’s most prominent with several other UNLV programs recently claiming Mountain West Conference championships. The Department is currently modernizing its facilities infrastructure to enhance the student-athlete experience. Along with moving into the $2 billion Allegiant Stadium in 2020, the new Fertitta Football Complex will open in fall 2019 to offer UNLV football 73,000 square feet of cutting-edge space, while a full renovation of the Lied Athletic Complex will commence in early 2020. As part of the renovation, UNLV will establish the Center for Student-Athlete Excellence offering student-athletes second-to-none support services essential to the fulfillment of the Department’s mission: Graduate Leaders, Win Championships and Excel in All That It Does.

About Switch

Switch (NYSE: SWCH), the technology infrastructure corporation headquartered in Las Vegas, Nevada is built on the intelligent and sustainable growth of the Internet. Switch Founder and CEO Rob Roy has developed more than 500 issued and pending patent claims covering data center designs that have manifested into the company’s world-renowned data centers and technology solutions.

The Switch PRIMES, located in Las Vegas and Tahoe Reno, Nevada; Grand Rapids, Michigan; and Atlanta, Georgia are the world’s most powerful hyperscale data center campus ecosystems with low latency to major U.S. markets. Visit switch.com for more information.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of federal securities laws. Forward-looking statements generally relate to future events or performance. In some cases, you can identify forward-looking statements because they contain words such as “may,” “will,” “should,” “expects,” “plans,” “anticipates,” “could,” “intends,” “target,” “projects,” “contemplates,” “believes,” “estimates,” “predicts,” “potential” or “continue” or the negative of these words or other similar terms or expressions that concern our expectations, strategy, plans or intentions. The forward-looking statements in this press release are based on information available to Switch as of the date hereof, and Switch disclaims any obligation to update any forward-looking statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement is based, except as required by law. For additional information regarding forward-looking statements, please refer to Switch’s Annual Report on Form 10-K for the year ended December 31, 2018 (including information under the caption “Risk Factors”) and other reports filed with the SEC. Switch’s SEC filings are available on the Investors section of Switch’s website at https://investors.switch.com and on the SEC’s website at www.sec.gov.

The post UNLV Athletics and Switch Launch Multi-Year Partnership for Sports Technology Innovation appeared first on Switch.

Mich. – Switch, the global technology infrastructure corporation that develops hyperscale data center ecosystems for enterprise colocation, differentiated multi-cloud, and industry-leading telecommunications solutions and FIRST in Michigan^® today announced that Switch is sponsoring FIRST^® Robotics teams from across Michigan, including Grand Rapids, Petoskey, Detroit and Flint, to attend a STEAM education field trip to Project 1 by ArtPrize on Saturday, September 7^th, 2019. The partnership presents FIRST teams the opportunity to explore the intersection of art and technology and STEAM career paths.

The event, part of an ongoing relationship with Switch, ArtPrize and FIRST, provides students the opportunity to meet with Project 1 artist Rafael Lozano-Hemmer, who’s work regularly integrates technologies such as robotics, computerized surveillance and telematic networks.

The FIRST students will also explore STEAM career pathways at Kendall College of Art and Design of Ferris State University and Grand Rapids Community College as part of the field trip experience.

“From the creation of the first STEAM Lab at Art Prize in 2017, to this partnership with FIRST and Project 1, Switch is committed to supporting opportunities that develop a pipeline of tech talent in Michigan and teaches students critical skills for future workforce development,” said Adam Kramer, Switch Executive Vice President of Strategy.

“Switch has been a tremendous partner in creatively expanding opportunities for our FIRST in Michigan teams to experience the importance of STEAM education,” said Gail Albert, FIRST in Michigan President. “Through events like this, our students will benefit from a holistic strategy to understand how the integration of technology and art helps prepare them for the jobs of the future, all values supported by FIRST Robotics.”

Switch Founder and CEO Rob Roy became involved with FIRST to increase awareness around careers in technology, particularly among underrepresented groups such as women and minorities. Educational partnership with FIRST and Project 1 advances these goals.

About Switch

Switch (NYSE: SWCH), the technology infrastructure corporation headquartered in Las Vegas, Nevada is built on the intelligent and sustainable growth of the Internet. Switch founder and CEO Rob Roy has developed more than 500 issued and pending patent claims covering data center designs that have manifested into the company’s world-renowned data centers and technology solutions.

The Switch PRIMES, located in Las Vegas and Tahoe Reno, Nevada; Grand Rapids, Michigan; and Atlanta, Georgia (opening in Q4 2019) are the world’s most powerful hyperscale data center campus ecosystems with low latency to major U.S. markets. Visit switch.com for more information.

About FIRST^®
Accomplished inventor Dean Kamen founded FIRST^® (For Inspiration and Recognition of Science and Technology) in 1989 to inspire an appreciation of science and technology in young people. Based in Manchester, N.H., FIRST designs accessible, innovative programs to build self-confidence, knowledge, and life skills while motivating young people to pursue opportunities in science, technology, and engineering. With support from over 200 of the Fortune 500 companies and more than $80 million in college scholarships, the not-for-profit organization hosts the FIRST^® Robotics Competition for students in Grades 9-12; FIRST^® Tech Challenge for Grades 7-12; FIRST^®LEGO^® League for Grades 4-8; and FIRST^® LEGO^® League Jr. for Grades K-4. Gracious Professionalism^® is a way of doing things that encourages high-quality work, emphasizes the value of others, and respects individuals and the community. To learn more about FIRST, go to www.firstinspires.org.

The post Switch Sponsors FIRST^{<small>®</small>} in Michigan Robotics Teams in STEAM-Based Learning Experiences at Project 1 by ArtPrize appeared first on Switch.

Atlanta, GA – Switch, the global technology infrastructure corporation that develops hyperscale data center ecosystems for enterprise colocation, differentiated multi-cloud, and industry-leading telecommunications solutions and GeorgiaFIRST^® Robotics today announced Switch’s sponsorship of the GeorgiaFIRST Symposium and FIRST^® Tech Challenge kickoff. The sponsorship is part of Switch’s expanded involvement with FIRST Robotics and its continued support of STEAM education programs. Switch has aligned its community initiatives with FIRST Robotics in the states where its four PRIME Campus are located including Las Vegas and Reno, Nevada, Grand Rapids, Michigan and now Atlanta, Georgia.

As the technology revolution moves into the “Age of Analytics” defined by AI, big data, machine learning and next generation technologies, Switch is focused on supporting FIRST to create pathways to build a workforce development pipeline of tech talent for the future. FIRST Robotics embraces innovative programming that enables young inventors to apply both engineering and artistic skills with equal mastery to build their final creations as the embodiment of STEAM education. “Switch Founder and CEO Rob Roy became involved with FIRST to increase awareness around careers in technology, particularly among underrepresented groups such as women and minority students,” said Adam Kramer, Switch Executive Vice President of Strategy. “As our company has expanded to Georgia, we are excited about the opportunity to work with GeorgiaFIRST and the other powerhouse companies around the state who are committed to STEAM education.” “GeorgiaFIRST is so pleased to welcome Switch as a new company to Georgia that is focused on the intersection of technology, art, and talent development for the workforce of the future,” said Connie Haynes, GeorgiaFIRST Robotics CEO. “Switch’s community engagement goals align with the work of FIRST Robotics and we look forward to our partnership.”

The one-day Symposium and FIRST^® Tech Challenge event provides the opportunity for over 1,200 students from across Georgia to participate in sessions focused on learning more about the fundamentals of FIRST Robotics, including electrical, mechanical, software, hardware, fundraising, sponsorships, and leadership development. The event will be held on Saturday, September 7, 2019 at Kennesaw State University in Kennesaw, Georgia.

About Switch
Switch (NYSE: SWCH), the technology infrastructure corporation headquartered in Las Vegas, Nevada is built on the intelligent and sustainable growth of the Internet. Switch founder and CEO Rob Roy has developed more than 500 issued and pending patent claims covering data center designs that have manifested into the company’s world-renowned data centers and technology solutions.

The Switch PRIMES, located in Las Vegas and Tahoe Reno, Nevada; Grand Rapids, Michigan; and Atlanta, Georgia (opening in Q4 2019) are the world’s most powerful hyperscale data center campus ecosystems with low latency to major U.S. markets. Visit switch.com for more information.

About GeorgiaFIRST^® 
GeorgiaFIRST Robotics inspires young people to be STEM leaders by engaging them in exciting mentor-based robotics competitions that build science, engineering and technology aptitude. Our K-12 programs help develop a lifelong love of innovation and encourage the pursuit of STEM careers, while helping kids develop well-rounded life capabilities including self-confidence, communication, and leadership. Learn more and get involved at www.gafirst.org.

The post Switch Expands National FIRST^{<small>®</small>} Robotics Partnership with GeorgiaFIRST^{<small>®</small>} Symposium and FIRST^{<small>®</small>} Tech Challenge Kickoff Sponsorship appeared first on Switch.

A REC is proof that 1 megawatt-hour (MWh) of electricity was generated from an eligible renewable energy resource and delivered to the energy grid. Each REC is independently tracked and verified and represents the environmental attributes of the power produced from eligible renewable projects and may be sold separately from the electricity produced from the source. These renewable energy credits comply with Greenpeace’s principles of locality, additionality, and sustainability, and were generated by Nevada solar farms in 2018.

“We are dedicated to helping our federal customers who are migrating to the cloud,” said Promod Sharma, CEO of Criterion. “Given the electricity demands of data centers, we are proud to work with Switch to make sure that demand is covered by renewable energy, the responsible approach to powering the IT we need to meet critical missions.”

As an organization that’s built around sustainability and environment awareness, Switch is proud to provide its customers and ecosystem partners the ability to consume and deliver 100% green energy.

“We are pleased that Switch’s commitment to sustainably powering the internet results in aiding companies like Criterion in achieving their sustainability goals,” said Adam Kramer, Switch Executive Vice President of Strategy. “Being committed to sustainability is a core value at Switch that we share with Criterion.”

About Switch

Switch (NYSE: SWCH), the technology infrastructure corporation headquartered in Las Vegas, Nevada is built on the intelligent and sustainable growth of the Internet. Switch founder and CEO Rob Roy has developed more than 500 issued and pending patent claims covering data center designs that have manifested into the company’s world-renowned data centers and technology solutions.

The Switch PRIMES, located in Las Vegas and Tahoe Reno, Nevada; Grand Rapids, Michigan; and Atlanta, Georgia (opening in Q4 2019) are the world’s most powerful hyperscale data center campus ecosystems with low latency to major U.S. markets.

The post Criterion Uses Renewable Energy-Powered Data Centers appeared first on Switch.

Revolutionary inventions such as tri-redundant power systems, modular building design and 100% hot and cold aisle containment technologies, all facilitate client growth without current or future concerns around power, cooling or connectivity. Switch clients are not limited by power or cooling restrictions, ensuring scalability and future-growth for their enterprise, and our efficient technologies are powered by 100% renewable energy.

100% Multi-Cabinet Heat Containment Chimney Pods
Swıtch T-SCIF® (Thermal Separate Compartment In Facility)
Switch’s patented 100% Hot Aisle Containment (T-SCIF) technology is the revolutionary heat containment cabinet system that supports the world’s most efficient cost saving scalability.

Exterior Wall Mounted Multi‑Mode HVAC Units
Swıtch TSC® (250, 500, 600, 750 and 1000)
Switch’s patented Exterior Wall Mounted Multi-Mode HVAC (TSC HVAC) technology has revolutionized infrastructure technology cooling.

In addition to the Uptime Institute’s Tier IV Gold standards, Switch Tech and Switch Design are so advanced they are praised as Tier 5® Platinum or Tier “Elite”. Switch meets and exceeds the standards of IEEE, ANSI, ASHRAE, 24/7, ISO 9001, SAS 70/SSAE-16, BICSI, the Green Grid Association and more.

U.S. Patent No.

The post Switch Patents Enable Client Innovation appeared first on Switch.

DATA RUNS THE PLANET, BUT IT SHOULD NOT RUIN THE PLANET

Switch data centers are built to ensure our clients can grow sustainably in the use of the planet’s natural resources as well as the use of our client company’s financial resources. By colocating with Switch, clients can receive renewable energy credits towards their sustainability goals, and become a part of powering the sustainable growth of the Internet.

Many Switch clients take advantage of the opportunity to tell the world about how colocating with Switch helps them reach their sustainability goals. Hulu is a great example of a California company that made the “Switch to Switch^TM” by moving their infrastructure to our data centers powered by 100% Renewable Energy. Hulu created a blog to share that message with the world!

HULU MOVES DATA CENTERS TO 100 PERCENT RENEWABLE ENERGY FACILITY
“By moving our data center to a [Switch] facility that eliminates 265,000 carbon tons of emissions from the environment, we’re able to ensure our viewers can reliably stream The Handmaid’s Tale or Monday Night Football while moving towards green and sustainable operations with our data centers.”
SOURCE: Hulu TECH BLOG

The post Switch Data Centers Help Clients Reach Sustainability Goals appeared first on Switch.

The Four Switch PRIME data center campus ecosystems were intentionally created in four unique locations to serve the four latency zones of the United States. The Switch PRIMES are strategically located in the most cost-effective area of each North American zone based lowest costs on power, connectivity, taxes, cost of living, lowest risk from natural disasters and Tier 5^® Platinum Data Center Designs.

In California, deployments can quickly become expensive as power costs and real-estate expenses only continue to rise. A major challenge for those organizations striving to design their digital future is the inability to scale. With high costs around land and real estate, California companies are simply running out of space and capacity.

Switch’s massive purpose-built colocation facilities provide clients access to the power of a diverse technology collaboration ecosystem, without the limitations experienced in California.

Switch’s HYPERSCALE DATA CENTER ECOSYSTEM ADVANTAGES:

LOWEST COSTS ON POWER
4.9₵ kWh using 100% green energy. Power in The Bay Area is 12₵ kWh (and leveraging only 30% green energy). 4.5 milliseconds away, just over the Nevada border, Switch’s Tahoe Reno campus has power at 4.9₵ using 100% green energy.

LOWEST COSTS ON CONNECTIVITY
With Switch, you can save between 35-60% on your connectivity costs. The Switch CONNECT telecom auditing cooperative can generate savings on all of your North American telecom bills, including circuits not associated with any of the Switch data centers, guaranteed.

LOWEST COSTS ON TAXES
Any new gear you colocate in Nevada is eligible for tax abatements, and with Switch’s Citadel Campus location within a “Qualified Opportunity Zone” there are even more tax benefits to consider.

LOWEST RISKS FROM NATURAL DISASTERS
One of the main aspects attracting this data center activity is the naturally temperate climate and a low instance of natural disasters. For this reason, many California organizations seek services in Nevada to escape the threat of earthquakes and other natural disasters.

TIER 5^® PLATINUM DATA CENTER DESIGNS
Switch’s CEO and Founder, Rob Roy has been designing, building and operating data centers since 2000. Rob Roy has over 600 patent and patent pending claims that capture his vision and inventions.  Switch continues the pursuit of building the world’s best data centers. In doing so, Switch has raised the bar beyond current industry standards with its own Tier 5 Platinum data center standard.

The post Switch’s PRIME data center locations serve the US appeared first on Switch.

Switch and the Women@Google Cloud Team have partnered to present the Google Cloud Empowering Female Leaders Event focused on the role of female leadership and driving innovation in the workplace. This event will highlight local industry leaders and diversity champions discussing their experiences around building an inclusive workplace. The event will be held on Thursday, March 14, 2019 at Rob Roy’s Innevation Center in Las Vegas from 2pm-6pm.

REGISTER NOW

This year’s event features a welcome and keynote by Punam Mathur, Executive Director of the Elaine P. Wynn and Family Foundation, a guest panel featuring prominent women in business, #IAmRemarkable diversity and inclusion workshop, and a networking happy hour.

Switch CIO Missy Young will moderate the panel comprised of distinguished female leaders from various industries in the Las Vegas business community including: Lauralyn McCarthy Sandoval, VP of New Markets, Aristocrat Gaming; Olga Kuprivanova, VP Enterprise Data Services, Caesars Entertainment Corporation; and Barbee Oakes, UNLV Chief Diversity Officer.

“At Switch, more than half of our leadership team are women, and we have long embraced the importance of the power of gender diversity in the fast-changing world of technology,” said Switch CIO Missy Young. “Bringing this amazing group of female leaders together to focus on the need to attract more women to the technology arena is an important conversation that moves the needle on creative action.”

To register please visit Google Cloud Empowering Female Leaders Event

The post Switch and Google Partner to Create Powerhouse Google Cloud Empowering Female Leaders Event appeared first on Switch.

We are all a part of an evolving digital world.

Start with your home – do you have any IoT devices? Now, what about your everyday life? Have you chatted with a customer service rep recently? It’s quite possible this was an AI engine and you didn’t even know it. In the business world, organizations are leveraging data solutions, powerful cloud architectures, and integration with digital-ready data center ecosystems to further impact their competitive stance in a digital market.

Letting Go of the ‘Digital Fear’ and Embracing a Connected World

Fear is arguably one of the biggest hurdles in facing the digital dilemma in today’s world. And, technologists alongside executives know this. But, it’s a challenge to align with data center and technology leaders. That’s a big reason why they don’t want to ‘own’ data centers. “If there is any fear of the destruction of the data center market it has only been that not everyone needs to own a data center,” states Eddie Schutter, CTO at Switch. “Data centers as a population are clearly growing. The ‘fear’ is nothing more than the fear of change itself, which in the digital industry will change frequently.”

So, what does future-proof mean for a digital world?

• Future-proof means 100% Sustainably Powered
• Future-proof means Tier 5^® Platinum Data Centers with World-Leading Uptime
• Future-proof means Intelligent Design for Power-Efficient Technology
• Future-proof means Complete Hyperscale Capability
• Future-proof means the Backbone to the Cloud
• Future-proof means Constant Innovation
• Future-proof Means Partnering with a Digitally-Ready Ecosystem Partner

Future-proof means Switch.

The post Future-Proof Your Business, Switch to Nevada appeared first on Switch.

2019 is going to be an exciting year! With the growth of data, a boom in cloud consumption, and new hyperscale data center solutions, technology leaders are constantly tasked with keeping up and staying ahead. It’s absolutely critical to look towards a truly-digital future. Leaders in the technology space don’t need to rip and replace everything they have now. But they will need to adapt. New solutions are building the bridge into the future digital space and to be competitive, you’ll need to look at and adopt these trends. With that, let’s look at Switch’s Top 5 – 2019 Data Center Predictions.

1. AI and cognitive systems will take a more prominent role in data center operations.
   AI’s increased role in repetitive methods of procedures will bring efficiencies to data center operations and engineering. AI is augmenting data center infrastructure management, from the regulation of temperatures to the inventory of gear, anomaly detection and power usage. Efficiencies gained from leveraging an ‘AI ready’ infrastructure are a solid step towards the digital future.
    
2. Sustainable Power Storage will play a significant role, regardless of data center size.
   Already, organizations are actively partnering with digital leaders who can provide sustainable energy sources. Find a colocation data center that is 100% green to take advantage of the renewable energy credits and peace of mind associated with using sustainable power to run your stack.
    
3. The Edge Will Bring People Closer Together and Will Continue to Innovate.
   Edge services are being deployed within a number of different industries. For example, industrial IoT has been gaining a lot of traction. As the Edge continues to innovate and be regulated, anticipate that the data curated will have policy on storage and use.
    
4. 5G Connectivity Will Grow in Response to Public Demand for the Internet of Things.
   The increase and varieties of internet connected devices and the bandwidth to support them will drive data center demand. This technology trend will also increase the need for edge data center networks to extend their reach in closer proximity to end users than have been previously required.
    
5. Hybrid Cloud Will Enable Further Data Center Efficiencies and Consolidation.
   Hybrid cloud solutions are enabling enterprises to close their own data center operations and having a trusted colocation partner is more important than ever to maintain integrity. We’re seeing a rise in both colocation utilization alongside public cloud deployments. Remember, the future of enterprise hybrid cloud is only as good as the infrastructure, ecosystem and partners that support it. Choose wisely.
    

Looking Ahead
Switch caters to enterprise customers that need the capabilities of digital solutions, but don’t want to put everything into the cloud. However, beyond just a connection into the cloud, we provide a backbone deep into cloud systems. Eddie Schutter, CTO, Switch says, “Switch can become an extension of our clients’ digital teams.” Simply put, Switch becomes the digital foundation on behalf of the customer.

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On your mark, get set, go digital.

Getting Started on Your Digital Journey

Remember, whether you like it or not, you’re already on a digital journey. Our world will only become more connected. Organizations will strive to achieve data locality with their clients by ensuring data and services are as close to the source as possible. Again, this is why you must look way beyond just partnering with a data center. You need a digital hub and a technology partner.

Consider Switch’s Digital Factor:

• Switch’s technology ecosystems facilitate client growth without any future concerns around power, cooling, connectivity, space, or interconnection with the Internet. Remember, it’s not about the rack, it’s about the capability your digital partner can bring you.
• As a backbone to the cloud, Switch’s hyperscale architectures allow for an environment that helps future-proof your technology solution choices for the next decade and beyond. This isn’t just an interconnect into a public cloud vendor. Rather, this is a backbone connection into the worlds’ leading cloud providers. Switch’s Tier 5® Platinum data centers enable the highest-rated resiliency and physical security in the world’s largest hyperscale campus ecosystems.
• You’re not just working with Switch, you’re leveraging a community of brilliant people. Switch’s economic development centers support the growth of the innovation economy fueled by community collaboration, the startup and growing up community, education, and of course the Switch client ecosystem.
• Digital ecosystems need green solutions to support our world. Since January 1, 2016, Switch data centers run on 100% renewable energy. Guided by the vision of Founder and CEO Rob Roy, Switch continues to work on ensuring the sustainable growth of the Internet and cloud. This effort has been recognized by Greenpeace in its latest Clicking Clean report where Switch scores among the highest for any class of company and is the definitive leader among colocation operators.

So Much More Than a Data Center

Whether you’re in facilities, IT, or business – you’re a part of the digital transformation. You’ll see it in your home, your everyday life, and certainly in your business. And just like legacy solutions that no longer fit into our modern world, your technology partner must deliver on digital capabilities. This means working with someone who can show you a roadmap that’s so much more than just a data center.  Switch offers independence as a service.  That independence will take you from analog to digital, and beyond. Start your journey today and Switch from legacy to truly digital capabilities.

#maketheSwitch

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Switch is the best critical facility infrastructure supporting NVIDIA’s AI platform and was purpose-built to support customers that require high-density, hyper-scalability and low-latency connectivity to drive next-generation, GPU-accelerated equipment. Switch’s technology ecosystem was created to handle the demands of the AI-native future – Switch is the data center infrastructure for AI.

Just as NVIDIA DGX systems are the essential infrastructure for the AI enterprise, Switch’s data center infrastructure offers the most advanced power and cooling technologies (100% green) to run NVIDIA’s powerful systems for optimal productivity, application performance and speed.

Switch’s hyperscale facilities ensure that customers will not be constrained by space, power, capacity, bandwidth and connectivity for decades into the future, while continuously accessing one of the world’s most powerful connection backbones into the cloud.

While data scientists are out solving the world’s most complex challenges with AI and Deep Learning, let Switch’s critical facility infrastructure provide peace of mind and investment protection for NVIDIA DGX systems.

Read more about the NVIDIA DGX-Ready Data Center program
Press Release: Switch Named an AI-Ready Colocation Data Center Partner for NVIDIA DGX Systems

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